Wow! Becel has an all-vegan, kosher formula! Omega-3s! That must be good for me!
Oh wait… canola & sunflower oils 74%, water 19%, modified palm & palm kernel oils 6%, salt 0.4%, soy lecithin 0.2%, vegetables monoglycerides 0.2%, potassium sorbate 0.1%, citric acid, alpha-tocopherol acetate (vitamin E), natural & artificial flavours, vitamin A palmitate (vitamin A), vitamin D2, beta carotene… and you had to make that all into a shelf-stable (‘How long can you store Becel Vegan? Several months (refrigerated)”), solid, pleasingly golden-coloured product?
Why am I eating this again?
Next up: Vegan Candy.
Read your labels. “Vegan” is not a magic talisman of health promotion. Sometimes the cure is worse than the disease. And remember, the more a food trumpets how “healthy” it is — the more likely it actually isn’t.